The Air Max Pulse « Photon Dust »

Preparing for the future by building on the past. This is Nike’s daily objective. Like other major and established sportswear brands, Nike constantly seeks to reinvent its classic models to ensure their continued popularity on the street, while preserving their core identity. Among these classics, the Air Max has been an integral part since the release of its very first iteration, the Air Max 1, in 1987. With this in mind, the Swoosh brand has been taking advantage of Air Max Day, the annual event dedicated to its signature sneakers, for several years now to properly introduce new silhouettes to the market. We saw the VaporMax emerge in 2017. For this 2023 edition, Nike will offer us a completely new Air Max Pulse, whose original « Phantom » colorway, aka « Photon Dust, » will be launched at the same time, or almost, as the highly anticipated reissue of the Air Max 1 « Big Bubble . » That was all it took to get our senses pumping and motivate us to present the shoe to you in detail